Flashes Partner with Athlete's Thread for NIL Shop
1/18/2024 12:37:00 PM | General, Name, Image and Likeness
KENT-Kent State Athletics in collaboration with Athlete's Thread, will offer licensed Name, Image and Likeness (NIL) opportunities for Golden Flashes student-athletes.
Student-athletes who have opted into the program will earn royalties from the sale of co-branded apparel featuring their name and number combined with the official Kent State Athletics logo. This opportunity is currently available for men's and women's basketball programs with additional sports available in the coming months. Kent State fans can visit the Golden Flashes collection page to see the available lines of apparel.
"We are extremely excited to work with Athlete's Thread," Deputy Athletics Director/Senior Woman Administrator Suzette McQueen said. "Frank Porter Jr. and Phil Tizio have managed our NIL space well and this is the next phase in continuing to support our student-athletes. This is a great opportunity for our student-athletes to showcase their personalities and their personal brand all while establishing a connection with our fans."
As an approved licensee with Kent State University, Athlete's Thread contracts directly with interested KSU student-athletes to design and create NIL licensed product as well as launch personalized online stores. Among the items offered for purchase include: replica jerseys, sweatshirts, shirseys and caricature designs with youth and adult sizing options. New gear featuring Kent State student-athlete names, numbers and likeness will be added continuously as they opt to sign with Athlete's Thread.
About Athlete's Thread
Athlete's Thread may be a new brand, but the people behind Athlete's Thread are not new to the licensed custom apparel industry. Athlete's Thread is within the Threadly Brand family, which encompasses Greek House, College Thread, Threadly, and Athlete's Thread. Threadly has been a company in the licensing apparel industry since 2013, and Athlete's Thread is the newest addition to the family, focusing on NIL merchandise for every athlete.
